Business Analytics | 6th Edition

Jeffrey D. Camm/James J. Cochran/Michael J. Fry/Jeffrey W. Ohlmann
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Product cover for Edition by Jeffrey D. Camm/James J. Cochran/Michael J. Fry/Jeffrey W. Ohlmann
Copyright 2027 | {{checkPublicationMessage('Available 1 January 2026', '2026-01-01T00:00:00+0000')}}
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About This Product

Present the full range of analytics -- from descriptive and predictive to prescriptive analytics to generative AI -- with Camm/Cochran/Fry/Ohlmann's market-leading "Business Analytics," 6th Edition. Step-by-step instructions teach students how to use Excel, Tableau, Power BI, R and Python to solve advanced analytics concepts. Choose your preferred software for teaching concepts. Solutions to problems and cases save grading time and provide students with practice. Updates cover topics beyond the traditional quantitative concepts such as data wrangling, data visualization, machine learning and AI, which are increasingly important in today's analytical problem solving. MindTap and WebAssign customizable online learning platforms offer an interactive eBook, auto-graded exercises, algorithmic practice problems and Exploring Analytics visualizations to strengthen students' understanding.