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Business Economics, 2nd Edition

Maria Moschandreas

  • Copyright 2000
  • {{checkPublicationMessage('Published', '1999-11-25T00:00:00+0000')}}
Starting At $79.95 See pricing and ISBN options
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Business Economics 2nd Edition by Maria Moschandreas
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Meet the Authors

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Maria Moschandreas

Maria Moschandreas studied economics in Athens and at the London School of Economics and spent four years in auditing and consultancy work before embarking upon an academic career. She has taught business economics to a variety of undergraduate and postgraduate courses, and wrote this text while a Principal Lecturer in Economics at the Middlesex University Business School.

Table of Contents

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1. Introduction and Book Outline.
2. Industrial and Market Structure.
3. The Nature of the Firm.
4. The Internal Organization of Firms.
5. Entrepreneurship and Profit.
6. Production and Costs.
7. Consumer Behaviour and the Market Demand.
8. Business Strategy in Different Market Structures.
9. Strategic Behaviour by Firms.
10. Alternative Business Objectives.
11. Corporate Governance.
12. Multi-Market Firms.
13. Pricing of Multi-Market Firms in Theory and Practice.
14. Ownership and the Capital Structure of Firms.
15. The Economics of Human Resource Management.
16. Competition Policy, Privatisation and De-Regulation.
References.
Index.

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  • ISBN-10: 1861523998
  • ISBN-13: 9781861523990
  • RETAIL $79.95
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