BUSN | 12th Edition

Marcella Kelly/Chuck Williams
Product cover for BUSN 12th Edition by Marcella Kelly/Chuck Williams
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ISBN: 9780357709474
Access until 23 July 2030
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MindTap for Kelly/Williams' BUSN, 1 term Instant Access

MindTap for Kelly/Williams' BUSN, 1 term Instant Access

ISBN-13: 9780357122969
Today's leading digital platform, MindTap for Kelly/Williams' BUSN, 12th Edition, gives you complete control of your course—equipping you to craft unique learning experiences that challenge students, build confidence and elevate performance. A streamlined learning path and redesigned assessments minimize reader distraction, while dual-pane assignments for students pair readings side-by-side with assessments. MindTap presents complex concepts using a blend of engaging narrative and media assets clearly linked to assessments. So, students can start applying concepts to real-world situations from the beginning of your course with content that progresses from understanding core concepts to critical thinking and, ultimately, application. A distinctive, personalized study plan, based on individual performance, helps students stay focused and enables them to easily pinpoint areas for further study and practice. Exclusive Instructor Tools allow you to customize course content to your needs and tailor assessments to match the specific language and style of your course. New Instructor Reports provide actionable insights into student performance and present opportunities for just-in-time intervention. Use MindTap for Kelly/Williams' BUSN, 12th Edition as-is or customize it to meet your specific needs. You can even integrate it easily into your LMS.
$84.95

About This Product

Introduce students to the principles behind business with Kelly/Williams' BUSN, 12E -- the student-focused text, tools and online resources from 4LTR Press. Driven by ongoing research into student workflows and preferences, this updated edition features even more current, engaging examples within an appealing visual and narrative approach. Thorough content covers today's key business concepts while remaining brief. Updates illustrate the impact of COVID-19 on businesses and individuals. New and revised chapter examples and feature boxes highlight real companies and business challenges, such as Netflix finances, GameStop stock, Robinhood's stock trading, accounting fraud at China's Luckin' Coffee and cash budgets for PlayStation 5 and other gaming consoles. Unique tear-out Review Cards let students study on-the-go. In addition, new online assessments, videos and case activities in MindTap and Cengage Infuse further reinforce learning.