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Overview
A national bestseller, DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text easy for students to refer to while they work and giving instructors the utmost flexibility in organizing the course. The authors provide diverse, two-dimensional visual examples from many periods, peoples, and cultures for all elements and principles of design. This updated edition features an exciting array of stunning new examples of painting, graphic design, architecture, and new media to help students recognize the language of design in everyday life. Icons throughout the book prompt students to access CourseMate, which provides studio art demonstrations, video interviews that provide insight into the creative process, interactive exercises that help students explore the foundations of art, and an interactive eBook.
- Dozens of new graphic design examples are included, along with a greater diversity of painting from all eras, including contemporary work.
- Examples from architecture as well as new media applications to journalistic photography and organic forms help students recognize the language of design in everyday life.
- Two paintings by John Moore and Louise Fishman, which have similar size and proportion and, at first glance, dramatically contrasting styles, are used throughout the book's 13 chapters to help students discover the diverse ways artists think about and execute design problem solving.
- In-depth video interviews with painter Sydney Licht and architect Jonathan Poore provide insight into the workings of design principles and elements across mediums and into the creative process itself. Their work is also highlighted throughout the text.
- CourseMate offers additional integrated video and multimedia content (including "In the Studio" video footage of art classes and chapter-opener engagement lectures from the author, Stephen Pentak), dozens of new studio activities, engaging learning modules, links to related art and design websites, and an interactive eBook.
- A flexible, modular organization enables you to use the text in any sequence.
- Each concept is covered in a two- to four-page spread, providing students with a resource and support that they can rely on throughout their art education and beyond.
- A stunning full-color illustration program features an extensive variety of culturally diverse artworks as well as examples that range from classic iconic works to contemporary visual culture.
- Coverage of visual culture encourages students to see the elements and principles of design in the icons, ads, web pages, animation, auto design, and other aspects of the world around them.
1. Design Process.
2. Unity.
3. Emphasis and Focal Point.
4. Scale/Proportion.
5. Balance.
6. Rhythm.
Part II: DESIGN ELEMENTS.
7. Line.
8. Shape/Volume.
9. Pattern and Texture.
10. Illusion of Space.
11. Illusion of Motion.
12. Value.
13. Color.
Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.
FOR INSTRUCTORS
Design Basics: 3D
ISBN: 9781133310426
DESIGN BASICS:3D presents three-dimensional design concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Filled with examples from nature, art, and popular culture, this clear and easy-to-use book demystifies the design process as it illustrates the elements of exceptional 3D design.
MindTap Art & Humanities, 1 term (6 months) Instant Access for Pentak/Lauer’s Design Basics
ISBN: 9781337282147
The MindTap DESIGN BASICS, 9th Edition eBook reader has a unique visual presentation, which provides an intuitive reading experience that positions beautifully displayed artworks beside the accompanying text. This reader’s two-pane design allows students to view images on the left side while reading about them in the scrolling text discussion on the right. The MindTap also offers “In the Studio” videos of art classes, chapter-opener lectures from the author, and interviews with artists and designers; as well as dozens of activities and learning modules that help students understand and apply the foundations of art.
FOR STUDENTS
Design Basics: 3D
ISBN: 9781133310426
DESIGN BASICS:3D presents three-dimensional design concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Filled with examples from nature, art, and popular culture, this clear and easy-to-use book demystifies the design process as it illustrates the elements of exceptional 3D design.
MindTap Art & Humanities, 1 term (6 months) Instant Access for Pentak/Lauer’s Design Basics
ISBN: 9781337282147
The MindTap DESIGN BASICS, 9th Edition eBook reader has a unique visual presentation, which provides an intuitive reading experience that positions beautifully displayed artworks beside the accompanying text. This reader’s two-pane design allows students to view images on the left side while reading about them in the scrolling text discussion on the right. The MindTap also offers “In the Studio” videos of art classes, chapter-opener lectures from the author, and interviews with artists and designers; as well as dozens of activities and learning modules that help students understand and apply the foundations of art.