Managerial Economics: Applications, Strategies and Tactics | 14th Edition
Available Study Tools
MindTap Economics, 1 term (6 months) Instant Access for McGuigan/Moyer/Harris' Managerial Economics: Applications, Strategies and Tactics
About This Product
Teach your students how to think analytically and make better decisions as future business leaders with MANAGERIAL ECONOMICS: APPLICATIONS, STRATEGIES AND TACTICS, 14E. This timely edition illustrates how today’s effective managers apply economic theory and techniques to solve real-world everyday decision problems. The book’s seasoned author team McGuigan/Moyer/Harris balances a solid foundation of traditional microeconomic theory with extensive exploration of the latest analytical tools in managerial economics. Students master game-theoretic tactics, information economics, and organizational architecture.