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Overview
This title is available with a fully updated MindTap - a flexible online learning platform customizable to suit your specific course needs. MindTap provides students with all the tools they need to succeed. These include an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids, and analytics to help you track their progress.
A fully updated instructor’s companion website is available for the new edition, featuring instructor’s PowerPoint slides, and Instructor’s Manual. A testbank is also available.
- New chapters on Business Organization, Supply Chains and Sustainability teach students how to understand and explain the rapidly changing world around them.
- Analytical discussion of highly relevant current events including: the lasting impact of Covid-19; the conflict in Ukraine; the energy crisis; Brexit and business sustainability concerns are woven throughout the new case studies and ‘In the News’ articles.
- Provides a thorough and well-structured introduction to a wide range of business microeconomic and macroeconomic challenges.
- Lively discussion helps students understand how businesses interact; their wider economic role; and the economic and environmental impact of strategic management decisions.
- A rich array of engaging pedagogical features and assessment questions across all chapters actively encourage critical and rigorously applied thinking.
- Updated and topical case studies and ‘In the News’ articles demonstrate how economic theories apply to real-world business scenarios.
Audio Summary – a short audio recording to outline the key information in the chapter.
Chapter Reading – students can annotate, highlight and take notes as they work through the reading to help them grasp the key concepts of the topics in the chapter.
Learn it:
Check Your Understanding – these short, multiple choice questions allow the reader to test their understanding of the content in the reading.
Concept Clips – fast paced, informative video clips for the learner to gain further knowledge on specific topics in the chapter.
Study it:
Revision Questions – short, multiple-choice questions for the learner to review the material from the chapter and reflect on their understanding.
Apply it:
Critical Thinking Questions – questions which encourage students to evaluate and respond to scenarios with a critical application of their knowledge.
Discussion Questions – questions to facilitate review and discussion to deepen understanding of key topics.
Case Studies – cases give students the opportunity to develop their critical thinking and problem-solving skills by applying their knowledge to real-world problems.
Additional resources per part:
Video Quizzes – students watch videos on a key topic and answer questions to demonstrate that they have understood the relevant content and how it relates to the topics covered in each Part.
Chapter Reading – students can annotate, highlight and take notes as they work through the reading to help them grasp the key concepts of the topics in the chapter.
Learn it:
Check Your Understanding – these short, multiple choice questions allow the reader to test their understanding of the content in the reading.
Concept Clips – fast paced, informative video clips for the learner to gain further knowledge on specific topics in the chapter.
Study it:
Revision Questions – short, multiple-choice questions for the learner to review the material from the chapter and reflect on their understanding.
Apply it:
Critical Thinking Questions – questions which encourage students to evaluate and respond to scenarios with a critical application of their knowledge.
Discussion Questions – questions to facilitate review and discussion to deepen understanding of key topics.
Case Studies – cases give students the opportunity to develop their critical thinking and problem-solving skills by applying their knowledge to real-world problems.
Additional resources per part:
Video Quizzes – students watch videos on a key topic and answer questions to demonstrate that they have understood the relevant content and how it relates to the topics covered in each Part.